Creating a Collective Identity in The Digital Age: The Perspective of Behavioural Economics

Authors

  • Łukasz Młyńczyk University of Zielona Góra

DOI:

https://doi.org/10.12797/Politeja.17.2020.68.04

Keywords:

collective identity, behavioural economics, political behaviour, political decision, big data, social media, Facebook

Abstract

This paper comprises four related parts. The first part presents hypotheses regarding the forms of creating a collective identity in the age of digitization and the adopted theoretical assumptions, including conceptualization of concepts. The concept of Daniel Kahneman’s thinking systems is quoted, which was used to analyse the presented phenomenon in relation to the political decisionmaking process. The second section is a presentation of the research problem as a concept that is equivalent to the category of behavioural economics. Next, we explain the pattern of the transition from the left-wing identity policy to its right-wing response. The final part represents an analysis of the Internet collective identity in relation to political risk and profit, while the epilogue presents the political implications of the use of collective identity by measurement tools and consulting entities managing the flow, collection and compilation of data.

Downloads

Download data is not yet available.

PlumX Metrics of this article

Author Biography

Łukasz Młyńczyk, University of Zielona Góra

Associate Professor at the University of Zielona Góra (UZ), Chair of Theory of Politics and Administration, Institute of Political Science and Public Administration, researcher and lecturer at the Institute of Political Science and Public Administration of UZ, Associate Professor at UZ since 1 October 2017. Specializing in research on the methodology of social research, metatheories and political theory, he is an expert and analyst of political life and research in the scope of political phenomena and processes. He wrote two monographs: Między kreatywnością a próżnowaniem. Polityczność dwóch typów idealnych (2015), and Polityka wyznaniowa. Perspektywa Unii Europejskiej (2018, co-authored by Piotr Mazurkiewicz and Robert T. Ptaszek), as well as a number of scientific papers published or reviewed in scientific journals. He also published his articles abroad, in Sweden and the United States. He works as content editor for two scientific journals – “Athenaeum. Polskie Studia Politologiczne” and “Przegląd Narodowościowy – Review of Nationalities”. In the years 2014-2019, he served as Deputy Director and Acting Director of the University of Zielona Góra’s Institute of Political Science.

References

Arendt H., Korzenie totalitaryzmu, Warszawa 2014.
Google Scholar

Baron-Cohen S., Teoria zła. O empatii i genezie okrucieństwa, Sopot 2014.
Google Scholar

Bauman Z., Tożsamość. Rozmowy z Benedetto Vecchim, Gdańsk 2007.
Google Scholar

Bokszański Z., “Tożsamość kolektywna a stereotypy”, Acta Universitatis Lodziensis. Folia Sociologica, no. 28 (1999).
Google Scholar

Brauchli M., “Gdyby nie wirus, Biden by przegrał”, interviewed by J. Bielecki, Rzeczpospolita Plus Minus, no. 267, 14-15 November 2020.
Google Scholar

Bruckner P., Tyrania skruchy. Rozważania na temat samobiczowania Zachodu, Warszawa 2019.
Google Scholar

Cadwalladr C., “The Great British Brexit Robbery: How Our Democracy Was Hijacked”, The Guardian, 7 May 2017.
Google Scholar

Cichocki M.A., “Mocarstwo bez powabu”, Rzeczpospolita Plus Minus, no. 267, 14-15 November 2020.
Google Scholar

Colman A.M., “Thomas C. Schelling’s Psychological Decision Theory: Introduction to a Special Issue”, Journal of Economic Psychology, vol. 27, no. 5 (2006), https://doi.org/10.1016/j.joep.2006.06.002.
Google Scholar

Dylemat społeczny, a documentary, script: V. Curtis, D. Commbe, J. Orlowski, director: J. Orlowski, Netflix 2020.
Google Scholar

Eatwell R., Goodwin M., Narodowy populizm. Zamach na liberalną demokrację, Katowice 2020.
Google Scholar

Frank T., Co z tym Kansas?, Warszawa 2008.
Google Scholar

Girard R., Kozioł ofiarny, Łódź 1991.
Google Scholar

Grobler A., “Dwa pojęcia wiedzy: w stronę unifikacji”, Przegląd Filozoficzny – Nowa Seria, no. 1 (97) (2016).
Google Scholar

Hacker J.S., Pierson P., Let Them Eat Tweets: How the Right Rules in an Age of Extreme Inequality, New York 2020.
Google Scholar

Hochschild A.R., Obcy we własnym kraju. Gniew i żal amerykańskiej prawicy, Warszawa 2017.
Google Scholar

Holmes S., “Masy ludzi zbędnych”, interviewed by E. Świętochowska, Dziennik Gazeta Prawna, 30 October – 1 November 2020.
Google Scholar

Huntington S.L., Kim jesteśmy? Wyzwania dla amerykańskiej tożsamości narodowej, Kraków 2007.
Google Scholar

Kahneman D., Pułapki myślenia. O myśleniu szybkim i wolnym, Poznań 2012.
Google Scholar

Kahneman D., Tversky A., “Prospect Theory: An Analysis of Decision under Risk”, Econometrica,vol. 47, no. 2 (1979), https://doi.org/10.2307/1914185.
Google Scholar

Kimmel M., Angry White Men: American Masculinity and the End of an Era, New York 2017.
Google Scholar

Kosiński M., Jak okiełznać algorytm, interviewed by K. Szymielewicz, at <https://panoptykon.org/sites/default/files/panoptykon_na_2019_09_11_m.kosinski.mp3>.
Google Scholar

Krastew I., Holmes S., Światło, które zgasło. Jak Zachód zawiódł swoich wyznawców, Warszawa 2020.
Google Scholar

Lilla M., Koniec liberalizmu, jaki znamy. Requiem dla polityki tożsamości, Warszawa 2018.
Google Scholar

Lippmann W., Opinia publiczna, Kraków 2020.
Google Scholar

McNamee R., Nabici w Facebooka. Przestroga przed katastrofą, Poznań 2020.
Google Scholar

Opinie o bezpieczeństwie w internecie, Centrum Badania Opinii Społecznej, Warszawa, July 2013, at <https://www.cbos.pl/SPISKOM.POL/2013/K_099_13.PDF>.
Google Scholar

Rosling H., Factfulness: dlaczego świat jest lepszy, niż myślimy, czyli jak stereotypy zastąpić realną wiedzą, Poznań 2018.
Google Scholar

Schelling T.C., “The Life You Save May Be Your Own”, in S.B. Chase Jr. (ed.), Problems in Public Expenditure Analysis, vol. 127, Washington 1968.
Google Scholar

Sides J., Tesler M., Vavreck L., Identity Crisis: The 2016 Presidential Campaign and the Battle for the Meaning of America, Princeton 2018, https://doi.org/10.1515/9781400888306.
Google Scholar

Simon B., Klandermans B., “Politicized Collective Identity. A Social Psychological Analysis”, American Psychologist, vol. 56, no. 4 (2001), https://doi.org/10.1037/0003-066X.56.4.319.
Google Scholar

Singer T., Cultural Complexes and the Soul of America. Myth, Psyche and Politics, New York 2020, https://doi.org/10.4324/9780429295690.
Google Scholar

Sniderman P.M., Levendusky M.S., “Instytucjonalna teoria wyborów politycznych”, in R.J. Dalton, H.-D. Klingemann (eds.), Zachowania polityczne, t. 2, Warszawa 2010.
Google Scholar

Thaler R.H., Zachowania niepoprawne. Tworzenie ekonomii behawioralnej, Poznań 2018.
Google Scholar

Vance J.D., Elegia dla bidoków. Wspomnienia o rodzinie i kulturze w stanie krytycznym, Warszawa 2018.
Google Scholar

Wylie C., Mindf*ck. Cambridge Analytica, czyli jak popsuć demokrację, Kraków 2020.
Google Scholar

Zielonka J., Kontrrewolucja. Liberalna Europa w odwrocie, Warszawa 2018.
Google Scholar

Downloads

Published

2020-11-19

How to Cite

Młyńczyk, Łukasz. 2020. “Creating a Collective Identity in The Digital Age: The Perspective of Behavioural Economics”. Politeja 17 (5(68):83-100. https://doi.org/10.12797/Politeja.17.2020.68.04.

Issue

Vol. 17 No. 5(68) (2020): Collective Identities

Section

COLLECTIVE IDENTITIES AS/IN POLITICS

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.